The network behind the ghosts
Ghost Creators is built and run by IRL Apps. We build apps for real life, and short-form video is how they grow. The network is how we make that content at scale, with real local people, paid every week.
Why we built Ghost Creators
Apps grow on TikTok, Reels and Shorts when the content looks like it came from a real person in the viewer's country. No agency in an office can fake that, and paying influencers for one-off posts does not scale.
So we flipped the model. Instead of renting audiences, we build dedicated accounts from zero and hand local creators briefs that already work. The creator does what only a local can do: make it native. We handle strategy, tracking and weekly pay.
Today that means 4,500+ Ghost Creators in 32 countries, and the network keeps growing with every app we launch.
- 4,500+
- active Ghost Creators
- 32
- countries
- Weekly
- payouts, every week
- 48h
- reply to every applicant
How we work with creators
Clear briefs, clear pay
You always know what to shoot, when to post and what you'll earn. No vague deals.
Paid weekly, no chasing
Weekly payouts are the rule, not a perk. Creators should never wait on an invoice.
Performance is transparent
You see how your accounts perform against your country average, and bonuses follow.
Reliability over reach
We'd rather work with a disciplined creator with zero followers than a flaky one with a million.
Local first
Every account is run by someone physically in its market. That's the whole edge.
Grow with the network
More apps means more campaigns. Consistent creators get first pick.
Ready to become a Ghost Creator?
Apply in a few minutes. If it's a fit, we set up your dedicated accounts, send your first briefs and you get paid every week.
Become Ghost Creator